Alex Di Pasquale: A Journey of Transformation and Inspiration
From Real Estate to Health & Performance Coaching – The Positive and Challenging Path

Introduction
Alex Di Pasquale is a remarkable name in the world of personal growth and transformation. Known both as a successful Health & Performance Coach and as Anna Williamson’s husband, he has built a career that blends professional discipline with personal passion. His story is one of resilience, adaptability, and commitment to helping others live healthier, more productive lives.
His journey has not always been linear. From humble beginnings and a career in real estate to the demanding world of fitness and mental wellness, Alex Di Pasquale has faced challenges but turned them into stepping stones for greater success. His ability to balance professional ambition with family life makes him a figure of both admiration and relatability.
Quick Bio
Field | Information |
---|---|
Full Name | Alex Di Pasquale |
Profession | Health & Performance Coach |
Education | University College London (UCL), BSc Planning & Real Estate |
Previous Career | Graduate Surveyor at Savills |
Notable Role | Founder of ADP Fitness |
Known For | Holistic health coaching and being Anna Williamson’s husband |
Family | Married to Anna Williamson, father of two children |
Nationality | British-Italian |
Early Life and Education
Roots and Background
Alex Di Pasquale was born in Sicily before moving to the UK at a young age. His upbringing in a small community where he was often seen as “the only Italian in the village” shaped his perspective on identity and resilience. This early life experience created in him a determination to stand out positively, despite challenges.
His childhood taught him the value of discipline and the importance of adapting to change. These lessons later became central to his philosophy as a coach, where resilience and adaptability are cornerstones of personal development.
Academic Pursuits
Alex’s academic journey led him to University College London (UCL), where he graduated with First Class Honours in Planning and Real Estate. His time at university was marked not only by academic excellence but also by active participation in student societies. These early achievements showed his leadership qualities, sharp communication skills, and ability to work with diverse groups of people.
At UCL, he cultivated skills in planning, organization, and strategic thinking. These skills would later prove invaluable when he transitioned from real estate into the world of fitness and wellness coaching.
Career in Real Estate
Early Professional Experience
Alex Di Pasquale’s first professional role was as a Graduate Surveyor at Savills, a prestigious real estate company. Here, he worked across multiple areas, including investment valuations, development viability, and new homes consultancy. His work required analytical precision, negotiation skills, and a strong grasp of market dynamics.
In addition to Savills, Alex also completed internships with Colliers International and CBRE, where he gained deeper insights into valuation and advisory services. These roles gave him exposure to global business practices and built a foundation of professional discipline.
Lessons from Real Estate
Although Alex found success in real estate, he realized that his true passion lay elsewhere. His career in property provided financial stability and valuable business knowledge, but it lacked the personal fulfillment he sought. The challenge of finding meaning in his work pushed him toward a new direction—one that combined his personal interests in fitness with his desire to help others achieve their best selves.
Transition to Health & Performance Coaching
Founding ADP Fitness
In 2011, Alex founded ADP Fitness, a venture that represented not just a career change but a life transformation. His vision was to create a platform where ambitious professionals could achieve their goals through improved health, fitness, and mental clarity.
As a Health & Performance Coach, Alex specializes in designing personalized programs that address nutrition, exercise, and mental wellness. Unlike generic fitness regimens, his approach is holistic, focusing on energy, productivity, and overall lifestyle improvements.
Philosophy and Methodology
Alex’s coaching is built on the belief that true success requires both physical strength and mental resilience. He encourages clients to look beyond temporary results and instead focus on long-term transformation. His programs often integrate time management, stress reduction techniques, and motivational strategies alongside physical training.
His approach highlights both the positive aspects—such as improved health, confidence, and productivity—and the challenges, including the mental obstacles people face when trying to change. By addressing both sides, Alex ensures his clients achieve realistic and lasting progress.
Personal Life and Family
Husband and Father
Alex Di Pasquale is not only known as a professional coach but also as Anna Williamson’s husband. Anna is a well-known TV presenter, therapist, and author. Their relationship is often admired as a partnership built on love, respect, and mutual support. Together, they have two children and are open about discussing parenting challenges and joys.
Their public conversations around family life highlight the importance of mental health, communication, and balance. For Alex, being a father has added a new dimension to his life and coaching philosophy. He understands the struggles of balancing career, health, and family responsibilities, making his guidance relatable and authentic.
Public Engagements
Alex and Anna often participate in podcasts and discussions where they share personal insights. Notably, they appeared together on the Dadvengers Podcast, speaking openly about fatherhood, parenting, and the mental health challenges parents face. These appearances have helped establish Alex as not just a coach, but also a voice for family well-being and emotional resilience.
Achievements and Impact
Professional Recognition
Through ADP Fitness, Alex has worked with a wide range of clients, from entrepreneurs to executives, helping them boost their performance and maintain balance in their lives. His reputation as a Health & Performance Coach has grown steadily, thanks to his personalized and results-driven methods.
His success lies not just in physical transformations but in the way he empowers people to become more focused, confident, and resilient. Many of his clients credit him with changing not only their bodies but also their outlook on life.
Inspiring Others
Alex’s story is inspiring because it demonstrates that change is possible at any stage of life. His decision to leave behind a stable career in real estate for a more fulfilling path shows courage and determination. While the journey had its struggles, his ability to transform challenges into opportunities has made him a role model for others seeking purpose-driven careers.
Conclusion
Alex Di Pasquale’s life is a blend of ambition, resilience, and inspiration. From his roots in Sicily to his success in the UK, he has continually adapted and grown. His transition from real estate to Health & Performance Coaching reflects both the challenges and rewards of following one’s passion.
As Anna Williamson’s husband, a devoted father, and a professional coach, Alex embodies the balance between personal and professional life. His story proves that while challenges are inevitable, they can be turned into powerful motivators for growth. By inspiring others to embrace both the positive and negative aspects of life, Alex continues to make a meaningful impact on countless lives.
Frequently Asked Questions (FAQ)
Q1: Who is Alex Di Pasquale?
Alex Di Pasquale is a Health & Performance Coach, founder of ADP Fitness, and husband of TV presenter Anna Williamson.
Q2: What was his previous career before coaching?
He worked in real estate as a Graduate Surveyor at Savills and completed internships at Colliers International and CBRE.
Q3: What makes his coaching style unique?
His coaching is holistic, focusing on both physical fitness and mental resilience, helping clients with productivity, stress management, and overall well-being.
Q4: Is Alex Di Pasquale married?
Yes, he is married to Anna Williamson, and together they have two children.
Q5: What is his biggest professional achievement?
His greatest achievement is founding ADP Fitness, where he has transformed the lives of professionals by improving their health, productivity, and confidence.